Neutrogena Cosmetics / Presentation of the Highly Recommended Brand

Neutrogena Cosmetics / Presentation of the Highly Recommended Brand

August 16, 2010, Perfumes and Cosmetics

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Neutrogena is one of the fastest-growing brands of today’s cosmetic world. It covers a great variety of products, from cleansers and moisturizers to haircare products and cosmetics. As Europeans know this brand mostly because of the “Norwegian formula“, you might find surprising that Neutrogena is actually an American company and has no real connection to Norway.

The company itself was founded in 1930,in Los Angeles, California. At the very beginning there was only a soap of a high-quality that its owner Emanuel Stolaroff discovered in Belgium. However, the soap that was called Neutrogena – because of its great effect on skin’s PH – gave name to the whole company. As the brand was quite popular, the owners took the chance to join the conglomerate Johnson&Johnson in 1994 and the success was complete. Nowadays, you can find their products in every drugstore in 70 countries all over the world.

Neutrogena Cosmetics / Presentation of the Highly Recommended Brand (http://www.fashionlevel.net)

Neutrogena’s stra­tegy has proven to be very rewarding. Their products are recommended by dermatologists, the company claims to be environmentally friendly and also employs some Hollywood stars. For example Hayden Panetierre – one of the main characters of the famous show Heroes – has appeared in a recent campaign promoting cosmetics for teenagers.

Neutrogena Cosmetics / Presentation of the Highly Recommended Brand (http://www.fashionlevel.net)

The range of Neutrogena products is really wide and is divided into three categories – Women, Men and Teen. Teenagers will definitely appreciate so-called Face Savers that represent a complete daily care for problematic skin. Potential customers can choose from a huge variety of products, mostly toners, cleaners, moisturizers and treatments (the most famous one is without doubt Visibly Clear Face Wash).

Neutrogena Cosmetics / Presentation of the Highly Recommended Brand (http://www.fashionlevel.net)

In general, Neutrogena products specialize mostly on damaged skin, e.g. dry skin, sunburns or even severe scalp condition. However, “Norwegian formula“ is still their biggest classic. It was discovered thirty years ago on Norwegian fishing boats. Despite the bad conditions, all the fishermen happened to have very soft hands. Research proved that oil in the fish they were dealing with had moisturizing effect. A synthetic version was developed and remains the basic ingredient of the famous “Norwegian formula“.

Neutrogena Cosmetics / Presentation of the Highly Recommended Brand (http://www.fashionlevel.net)

Neutrogena absolutely deserves its great reputation. And if you are looking for quality that does not empty your wallet, you should take a chance with some of its products.

Sources – www.neutrogena.com, www.beauty.glam.co.uk

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